Data Overload: Why Fleet Managers Are Drowning in Numbers but Starving for Insights
Fleet managers have access to more data than ever before. Worldwide, millions of connected vehicles generate real-time insights on fuel consumption, driver behaviour and maintenance needs. And this number is only growing. According to recent research, 367 million vehicles will be connected to the internet by 2027. Yet instead of making operations more efficient, this flood of data often leads to confusion, inaction and missed opportunities.
Why do so many businesses struggle to translate raw data into meaningful insights? And how can fleet managers break free from data paralysis? Let’s explore why this happens, where companies get stuck, and how the right tools can turn overwhelming data into actionable insights.
The Fleet Data Paradox: More Information, Less Clarity
The rise of telematics and IoT has made fleet data collection easier than ever. By 2030, 95% of all new vehicles are expected to be connected, and businesses that effectively leverage this data can reduce fuel costs by up to 15%. Yet, instead of making operations more efficient, fleet managers are drowning in numbers while starving for real insights.
Why? Because managing and making sense of this data is an overwhelming challenge. Instead of a clear, centralised overview, companies face:
- Too much data, not enough time: Fleet managers already juggle driver safety, cost control, and compliance. Sifting through complex reports and endless spreadsheets? There’s simply no time.
- Scattered systems: Many businesses rely on multiple telematics providers, GPS trackers, and compliance platforms. With data spread across different dashboards, real insights get lost in translation.
- Data without context: Noticing that a driver has high fuel consumption is one thing. Understanding the reason behind it is another. Is it due to poor route planning, aggressive driving or vehicle inefficiency? Without the right analytics, it is impossible to take effective action..
- Decision fatigue: When overwhelmed by too much information, fleet managers often revert to gut feeling instead of making truly data-driven decisions—leading to missed opportunities for cost savings and efficiency gains.
From Data to Action with My Moove & Moove Insights
So how can fleet managers break free from data overload and start making smarter, faster decisions? The answer lies in simplifying access to insights and automating analysis. That’s exactly what My Moove and Moove Insights are designed to do.
My Moove: All Your Fleet Data, One Clear View
My Moove is the central hub for fleet operations. Instead of navigating multiple platforms, fleet managers get a single, intuitive dashboard that brings everything together—route planning, driver behaviour, asset tracking, and vehicle health monitoring. With My Moove, fleet managers no longer waste time searching for information—it’s all in one place, ready for use.
Here’s how My Moove turns raw data into real operational value:
- Instant insights: No need to dig through endless reports. My Moove highlights the most important data, including fuel consumption, driver performance, and maintenance needs, in a clear and easy-to-read dashboard. Fleet managers immediately see what matters most and where action is needed.
- Actionable alerts: My Moove filters out the noise and only notifies you when critical action is required—urgent maintenance, inefficient routes, or risky driving. Timely and relevant alerts prevent minor issues from escalating into costly problems.
- Seamless control: No need to switch between platforms. My Moove brings together all key data sources such as GPS, fuel monitoring and compliance in one central system. Fleet managers can monitor, analyse and optimise operations effortlessly, saving time and reducing complexity.
Moove Insights: Data That Drives Performance
For businesses seeking to go beyond real-time monitoring, Moove Insights offers in-depth analytics and AI-powered trend reports that transform fleet data into informed, strategic, and cost-saving decisions. Instead of reacting to issues as they arise, fleet managers can now predict and prevent inefficiencies before they impact operations.
Here’s how Moove Insights drives smarter fleet management:
- Fuel & energy consumption analysis: Fuel is one of the biggest operational costs for fleets, and even small inefficiencies add up quickly. Moove Insights identifies which vehicles, routes or driving behaviours contribute to excessive fuel or energy consumption. Thanks to our integration with Shell, fuel card data is directly linked to vehicle data. This provides fleet managers with a comprehensive and accurate view of fuel usage per vehicle, driver, and route. It allows for targeted optimisation and greater control over fuel costs and CO2 emissions.
- Driver performance tracking: Risky driving isn’t just a safety concern—it also increases fuel consumption, maintenance costs, and insurance premiums. Moove Insights monitors driver behaviour in detail, tracking factors like harsh braking, rapid acceleration, excessive idling, and speeding. Instead of just flagging issues, it provides data-driven coaching recommendations to help fleet managers improve driver performance, reduce accidents, and enhance overall road safety.
- Fleet utilisation insights: Every vehicle in your fleet should contribute to performance. Moove Insights identifies precisely which vehicles are underutilized, remain stationary for too long, or are frequently unavailable due to maintenance. Our data reveals that in last-mile delivery fleets, an average of 20% of vehicles may go unused each day. This inefficiency leads to avoidable costs and missed optimisation opportunities, especially across larger fleets. Moove Insights also helps identify imbalances between depots.
For example, some locations may operate at full capacity while others run below 70%. By redistributing vehicles instead of renting additional ones, fleet managers can increase utilisation, reduce excess capacity and avoid premature expansion. The result is lower operating costs and higher overall efficiency.
Data-Driven Fleets Will Lead the Industry
The fleet management landscape is changing. Companies that continue to rely on fragmented systems and manual decision-making will fall behind. Those that embrace AI-powered insights and integrated platforms will gain a competitive edge. With My Moove, fleet managers can stop reacting and start optimising, turning data overload into a powerful tool for success.
Want to see how data-driven fleet management can transform your operations? Let’s talk.
